Turn Your Property Into a Five-Star Vacation Rental

VR Assist helps homeowners prepare, style, advertise and improve vacation rentals across Sonoma, Napa Valley, San Francisco and surrounding California markets.

35+ Rentals

managed by the team, plus 100+ client setup projects

Turn Your Property Into a Five-Star Vacation Rental

VR Assist helps homeowners prepare, style, advertise and improve vacation rentals across Sonoma, Napa Valley, San Francisco and surrounding California markets.

35+ Rentals

managed by the team, plus 100+ client setup projects

Initial Visit

Starting at $250

About VR Assist

The missing support homeowners need before listing their rental.

The vacation rental industry has grown quickly as more homeowners look to generate income from second homes, vacation properties and even rooms inside their primary residence. What many owners need is expert help with marketing, decorating and presenting the property so it can earn stronger reviews and better income.

VR Assist was created by three professionals with combined experience in property management, real estate, staging and design. We help owners understand what vacation renters want, how to get started, how to advertise, how to price, what to expect and how to prepare a property for a new stream of guests.

vacation rentals managed directly by the team
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owners helped with setup and self-management
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years of combined design, real estate and rental experience
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What We Do

Vacation Rental Services Built Around Your Property

Our service strategy is to meet your needs however large or small, from one room to a full home setup.

Property Evaluation

Every engagement begins with an on-site property visit, rental-readiness review, practical recommendations and examples you can use immediately.

Interior Styling & Furnishing

We enhance existing furnishings or help furnish empty spaces from scratch, always working toward stronger guest appeal and better rental value.

Initializing the Rental

Need help getting started? We assist with web input, listing setup, rental photos, cleaning resources and property management contacts.

Photography Readiness

Great photos influence bookings. We guide room preparation, styling, angles and presentation so your property looks premium online.

Occupied Home Staging

For owners renting their primary residence while travelling, we help protect personal spaces while creating a comfortable guest-friendly atmosphere.

Full Home Staging

For second homes, investment properties and short-term rental purchases, we can help completely prepare the property for vacation rental use.

How Can We Help?

Three levels of involvement, one goal: better rental results.

Do you need help with how to make your property into a vacation rental? Where to start? What renters want? How to advertise? What to expect? How to price? What local laws may apply? VR Assist gives property owners practical answers, contacts and examples.

Option 1

Initial Visit & Recommendations

Every engagement begins with a property visit and clear recommendations on how to prepare for visitors, improve presentation and understand renter expectations.

Option 2

Initializing the Rental

Ideal for owners who need help with web input, great property photos, management contacts, cleaning resources and getting the rental ready for launch.

Option 3

Occupied Home Staging

Best for owners who want to rent their own home while travelling. We help protect personal areas while keeping the property comfortable and user-friendly for guests.

Option 4

Full Home Staging

For newly purchased vacation homes, second homes or empty properties, we can help furnish and stage the home for short-term rental use.

Guest-Ready Strategy

We know what potential renters expect.

From room-by-room presentation to guest comfort, online positioning and review management, our work is designed to help owners achieve better ratings and stronger income return.

Managed over 35 vacation rentals

Helped over 100 clients set up and manage rentals

30+ years of combined property, design and rental experience

Experience across Napa, Sonoma, San Francisco and coastal communities

Support for spare rooms, primary residences and 8-bedroom homes

Focused on 5-star guest experiences and better income return

Locations Served

Local expertise in premium California rental markets.

Each destination attracts different travellers, seasonal opportunities and guest expectations. We help tailor your rental strategy to the market.

Sonoma

From Sonoma and Santa Rosa to Sebastopol, Windsor, Rohnert Park and Petaluma, we help owners prepare rentals for wine country travellers seeking charm, comfort and local experiences.

Napa Valley

Napa Valley guests expect atmosphere, comfort, beautiful surroundings and access to wineries, restaurants and countryside experiences. We help owners position properties for that premium expectation.

San Francisco

San Francisco vacationers look for neighbourhood character, stylish interiors and convenient access to cultural experiences. We help owners highlight what makes their property memorable.

Our Process

How VR Assist Works

1

Initial Property Visit

We visit the property, review its rental potential and leave you with recommendations for getting ready.

2

Budget & Scope Planning

Whether the job is small or full-scale, we help define what should be improved and how to approach the budget.

3

Styling & Setup

We assist with furnishings, décor, personal-space protection, guest comfort and rental-ready presentation.

4

Listing Support

We help with photos, web input, advertising direction, pricing considerations and platform presentation.

5

Review & Revenue Growth

We focus on guest expectations, 5-star reviews, stronger occupancy and better income return from your rental.

Before & After Potential

Small styling changes can unlock year-round rental value.

Many owners discover that with the right styling, updating and rental positioning, a property originally used only seasonally can become a stronger rental asset. We help identify practical improvements that make the home more desirable for guests.

Guest room conversions

Mountain and vacation retreats

Second home rental preparation

Primary residence rental setup

Meet the Team

Property, rental and design specialists working together.

VR Assist combines vacation rental management, real estate, staging, interior design and marketing experience to help owners get more from their rental property.

Rental Consultant

Sandra “Sandy” Atwood

satwood@vrassist.com

Sandy has been in vacation rental management since 2008, when she placed her own Sonoma home into the vacation rental pool. She has personally managed 35+ properties and helped 100+ owners set up properties they manage themselves.

Design Consultant

Sheryl Ruth

sruth@vrassist.com

A Bay Area native with 30 years of combined experience in advertising, marketing, real estate sales, appraisals, staging and interior design. Sheryl has helped stage 30+ homes and 20+ Bay Area vacation rentals.

Design Consultant

Janet Treseder

jtreseder@vrassist.com
Janet began her design career in Paris and later continued projects across France, Hawaii, Colorado, Florida and the Bay Area. Her background brings international design awareness to vacation rental interiors.

Client Reviews

Trusted guidance from real rental projects.

Thank you for making my transition to a vacation rental so easy. VR Assist did a perfect job of turning my room into a Five-star rental.

Rodger

Sonoma, CA

We bought a mountain retreat for our family to use for skiing but realised if we did a little work on styling and updating, it would rent in summer months as well. Couldn’t be happier.

JB

San Francisco, CA

The girls came in with a plan, budget and timing. I was extremely pleased with the result and would highly recommend VR Assist.

Vacation Rental Client

California

Start Your Rental Journey

Ready to make your property vacation-rental ready?

Whether you are starting from scratch, improving an existing listing or exploring whether your property is suitable for short-term rental income, VR Assist can help you take the next step with confidence.